Eugene Hwang & Jeongmi Lee, 2019

The perception of the world differs among individuals. The way one perceives the information around them is formed through their personal experiences and preferences. Through an identity categorization task and a visual search task using morphed faces, we test the hypothesis that each person’s attentional template is biased by the individual’s preference and familiarity of the stimuli, which in turn would explain the unique variance in visual search performance.